Industry When Familiar Brands Fade: Inside P&G’s Exit from Key Local Categories The departure of Pampers, Whisper, and Tide Bar signals a deeper shift in how Filipinos choose, switch, and spend today.
Industry The Great Beauty Divide: Millennials vs. Gen Z From their guiding values to buying behavior, Millennials and Gen Z are redefining the rules of beauty. This piece unpacks their differences—and how brands and retailers are decoding the new playbook in a billion-dollar market.
