In this edition of The Editor’s Room featuring Bulgari, we brought together fragrance enthusiasts to discover the Allegra collection, where every scent represents Italy’s vibrant spirit and beauty. From the Mediterranean Sea to the romantic streets of Rome, even to our childhood experiences, each scent in the collection is a unique story on its own and is reflective of the iconic elements that define Italian culture.
We learned more about the newly launched Chill & Sole, which quickly became a favorite for its fresh yet calming notes that bring us to a serene setting by the Mediterranean Sea, along with the Magnifying Essence Neroli, which features a vibrant floral scent that pairs beautifully with other fragrances in the Bulgari Allegra collection.
Tin Conde, Senior Training Manager from Luxasia, shared the stories and emotions behind each scent from the collection and also took us through the Magnifying Essences, which feature the highest percentage of extract that sets it apart from the Eau de Parfum (EDP).
She then led an engaging session on fragrance personalization and provided tips on storing fragrances, the best application points to enhance the scents, as well as the ways for us to personalize fragrances to make them uniquely our own. Fragrance can be an extension of one’s personality, and Conde’s expert advice left everyone excited to experiment with new ways to express themselves through scent.
Last but not least, guests also had the chance to create their own floral bouquets, a hands-on activity that deepened their appreciation of fragrance composition. It was a creative way to explore the scents while indulging in the artistry that inspires Bulgari’s perfumes.
As the afternoon wrapped up, guests fostered a deeper appreciation for Bulgari’s stunning Allegra collection and a newfound enthusiasm for personalizing their fragrance experiences. ‘Til the next!
